
Monster Energy merely called as Monster is a kind of energy drink. Monster Energy drink is an American product. It is produced by Monster Beverage Company Inc.of Corona in the city of California.
Monster Beverage Company is possessed and controlled by Hansen Beverage Corporation. Presently the CEO of the corporation is Evan Edwards. Despite the fact that Monster Energy drink is not extensively promoted in the media but still it entertained a huge acknowledgment from its several promoter of sporting occasion.
Monster Energy drink was introduced in the year 2002 and was launched in varied colors according to its flavor. In the year 2006, Hansen Natural Corporation declared a distribution contract with Anheuser-Busch Companies, Inc., the largest brewing company in the United States.
In addition Hansen Natural Company has currently declared a distribution agreement with PepsiCo Canada. Monster Energy drinks are not kosher foods. When the Monster Energy drink made its first public appearance in the year 2002, the only flavors available in the market were “Lo-Carb”, “original”, “Khaos”, and “Assault”. Different flavors were packed in different color cans. The “original” is packed in green color can for sale whereas “Lo-Carb” is packed in a blue color container. “Assault” which is prepared into an assortment of cola or berry taste, is packed in a red tin can and "Khaos” is packed in an orange canister as it has a citrus taste.
In the year 2007 the new flavor was promoted known as “M-80”. It was packed in a yellow color tin can. “M-80” is a fusion of citrus and tropical taste. Besides “M-80” another new Monster Energy drink was brought before public known as BFC. BFC was packed in little larger cans. The BFC hold 32 ounce of the energy drink compared to the normal cans which holds 16 to24 ounces. Subsequent to the promotion of the BFC and M-80, Monster promoted a fresh range of the drink known as "Monster Java". This energy drink has a coffee taste.
Near the beginning of the year 2008, two additional flavors of Monster Energy drink known as “Mixxd” and “Heavy Metal” were promoted. “Mixxd” is available in purple cans as it has a grape taste whereas “Heavy metal” is only available in a neon green can which hold 32 ounce and has a green apple taste.
Monster Energy drink