SBE Hotel Group Hospitality Firm Private Investment Firm Subsidiary

Having its corporate office in Beverly BLVD, Los Angeles, California, SBE Hotel Group is one of the subsidiaries of the SBE Entertainment Group, which is a privately held investment firm, growing rapidly in the areas of real estate development, hospitality, and independent film production. The current President of the SBE Hotel Group is Arash Azarbarzin.

SBE Hotel Group aims in creating a revolutionary new chapter for the luxury hotel experience, to produce state of the art luxury service and pathbreaking design but provides discovery, intelligence and sense of humanity. The group continues to expand its diverse hotel portfolio by engaging in strategic contracts with the most prestigious and quality-oriented development and management firms in the United States.

In order to promote its new luxury hotel brand named SLS, the SBE Hotel Group wish to create an entirely new example in hospitality by making it a premier entertainment and comfortable destination for the travelers. SLS Hotels will offer the utmost luxury, with lively public spaces, private guest check-in, and highly attentive personalized service. SLS is reported to open its gate in early summer of 2008.

SBE Hotel Group is also currently managing the Sahara Casino in conjugation with Navergante Group. A complete renovation and revitalization of Sahara is planned that is scheduled for completion by 2010. The group plans to deliver an ultra modern and exciting look of the Sahara Casino for the new generation travelers.

In March 2005, SBE Hotel Group purchased the famous South Beach Ritz Plaza, which will be transformed by the renowned designer, Philippe Starck. The hotel will be renovated with 130 rooms, meeting suites, fitness center, luxurious spa and restaurant. For the interest of exclusive members a two-storey Residence Club with breathtaking ocean-view will be structured.

SBE Hotel Group has a long-time relationship with The Kor Group. The group in partnership with Kor Hotel Group possesses seven hotels totaling more than 1700 rooms in Los Angeles and Palm Springs. In addition, SBE Hotel Group has teamed up with American Property Management Corporation (APMC), which recently ranked by Hotel Business magazine as the 16th largest hotel owner.

SBE Hotel Group continues to grow as a leader in the hospitality industry as a result of its continuous expansion programs and regular, strong joint ventures with the most renowned and reputable development and management firms in the business. Sbe hotel group